One of the biggest fashion color trends for this winter to spring season is Amethyst Purple!  This purple haze craze is not just fueled by people stuck at home and perhaps looking for a big change, even if its just when they look in the mirror.  This trend is so much more!

Purple evokes a certain range of positive emotions too!  Purple signifies empowerment, luxury, nobility, wisdom, creativity, and magic!  This beautiful hue is being worn in a wide range of intensities from deep purple to an iridescent purply frosted pink pastel.  Choose from an all over more solid look to ombre’ where just the mid-shaft to the ends get a punch of the purple hue.

Holding onto these vibrant hues is very much dependent upon good at-home maintenance.  Exposure to water is the number-one color fader, so try skipping your traditional shampooing routine at least every other day and instead substitute a no-suds skincare-like cleanser.  Try P2 Clenz Crème No Sudsing Cleansing Conditioner that lightly cleanses surface debris while never leaving hair in a too-clean state to help preserve color.  P2 Clenz Crème is also specially formulated with Philip’s new exclusive Pelusi Bio Polymer Complex containing Organic Baobab Seed Protein and Organic Baobab Seed Oil for strength and shine.

Another way to steer clear of water exposure is to maintain your look in between shampoos with a hair refresher.  That’s right skip your shampoo routine entirely and instead apply a color protecting product that refreshes the scent and shine of your hair.  Try P2 RefresHair.  Its incredible White Tea and Thyme fragrance makes hair smell fresh while Sunflower helps create lots of shine.

And to help maintain an Amethyst tone in between salons visits, we recommend using a color enhancing conditioner along with your regular conditioning routine.  Try P2 Color Boost Conditioner in Violet Orchid.  Its sheer bright purple hue can be specially blended by your skill certified Philip Pelusi Stylist to hit just the right level of color intensity.

And when exposed to summer sunlight, also apply some sun protection to your hair.  Apply a sunlight-filtering groom before and during all sun exposure to help lessen the color-fading effects of the sun.  Try P2 Potion with its myriad of hair hydrating natural ultra-violet ray filters such as Matricaria and Asafetida to help protect these precious hair color molecules!

Check out these incredible color creations created by Jaqi from CRN, Julie from RTM, Liz from SH, Shannon from SSC, and Sheila from MV.  All are invited to participate!!