The Philip Pelusi Chic Geek by Nikki ~ Product Education Director
Spring is almost here, and with it frizz-creating humidity effecting every hair texture! Fine, medium, coarse, wavy or curly and everything in between, we want to help keep frizz from getting out of control. So how do we help stop it from greatly effecting the hair?
First, we must understand how hair reacts to the air that surrounds it. Hair takes on the environment it’s in, meaning that in the winter when air is low in moisture content, the dry air literally pulls moisture out of the hair creating static.
Conversely in the spring the air is full of moisture, so even though the hair looks physically dry, the internal moisture content of the hair fiber is higher than it should be causing hair to revert and become frizzy and limp.
We can’t change Mother Nature, but we can deposit Philip’s revolutionary ingredients into the hair fiber to help shield hair from reacting to moisture in the air. Philip has many anti-frizz products, but his frizz-fighting miracle P2 Decrease Smart Styling Treatment changes the way hair reacts to moisture with a totally unique volume and frizz decreasing micro-emulsion that works inside the hair fiber.
So back-off frizz! These high-tech ingredients act like moisture fighting Ninjas repelling moisture molecules that try to land on and penetrate hair helping to keep it silky and smooth.
