The Philip Pelusi Chic Geek ~ Go To Xtremes!

Posted on Posted in Chic Geek

The Philip Pelusi Chic Geek by Nikki ~ Product Education Director

A Q & A on why P2 by Philip Pelusi X-treme Daily Treatment Spray is the foundation to healthy hair fabric!

Q – Is P2 Daily HaiRx Xtreme the foundation to every haircare system?

A – Yes!  But before we can fully answer why we must first look at several factors.  First, what makes up the structure of the hair.  The hair consists of keratin protein, the inner cortex layer is like the brains of the hair meaning it hold the protein, moisture, chemical and physical bonds and melanin.  It’s where color is lifted and deposited and where bonds are broken and rearranged during chemical services.  The outer layer is the cuticle layer consisting of protein scales that layer each other like shingles on a roof to protect the inner layer, the cortex.

image source pinterest

Q – How does hair become damaged and what happens to the structure of the hair in the process?

A – Any head of hair that is exposed to the following factors becomes damaged; hair that is color or chemically treated, exposed to heat styling, sun, chlorine or well-water and hair that is longer than 1”.  When experiencing any of these damaging factors, the outer cuticle layer of the hair is first compromised, meaning chipped, broken or destroyed cuticle layers.  This exposes the cortex layer of the hair below, and if left unprotected the hair will further erode in the points of damage until the hair breaks.

Q – How does this damage effect how hair holds a style, holds color/chemicals and reflects light?

A – Simply put, if hair is damaged and left unprotected it cannot do any of those things.  Hair will always operate at its best when operating at its maximum level of protein.  When hair is damaged and weak, the diameter of the hair strand is smaller and jagged and therefore will not style as easily and will not be able to hold its style.  The damaged sites or “potholes” allow color to slip through so colors will not last as long and will not take evenly because hair is porous.  Also, those damaged sites are the first-place further damage will occur because if left unprotected hair chemicals and colors will seep into those damaged spots first further eroding them.  And an untreated rough and chipped hair surface in no way can reflect light to create shine.

Q – So is this where P2 Xtreme can help?  What does it do to the structure, performance and appearance of the hair?

A – P2 Xtreme is the foundation to every good hair care system and here’s why…  Although nothing can regrow and or permanently replace a missing cuticle layer or part of the cortex, Xtreme resurfaces the damaged sites of any strand of damaged hair based on 2 things; a scientific principle and the right ingredients at the right molecular size.  Xtreme contains many beneficial ingredients but the 3 central rebuilders are Gluten Free Proteins that help to strengthen the hair and scalp; Hydrolyzed (liquified) Gluten Free Wheat, Corn and Soy Proteins.  Gluten free to meet consumer demands yet retains all the strengthening benefits to the hair and scalp.

Q – What exactly does Xtreme do to the hair?

A – There is a scientific principle involving the hair called Substantivity; meaning when the right type of protein at the right molecular size is applied to the hair, they will want to cling to those damaged sites much like a magnet does to the outside of a refrigerator.  They are in place, but not permanent.  But as long as they are continually applied to the hair as the application directions state, after every shampoo, the hair is always operating at its fullest possible level of protein with the help of Xtreme.

Q – So what does this mean to the hair?

A – Hair is smoother, reflect light so its shinier.  Hair is stronger because these damaged sites have been reinforced with the proteins and other ingredients in this incredible product.  Hair is less porous, so colors and chemicals take better and last longer.  Hair’s strength is reinforced and therefore is more resilient to further damage and breakage caused but color, chemicals, heat and styling damage.  It’s like a protein supplement for the hair in a bottle!  We often drink protein smoothies or take protein supplements for our internal body’s health and although this is not exactly the same thing the concept is true, P2 Xtreme is a protein supplement for the hair and hair is made up of protein so it doesn’t get any better than that!

More about Daily HaiRx X-treme Daily Treatment:

  • Silicone Free, Sulfate Free, Gluten Free, Paraben Free, Formaldehyde Free, Propylene Glycol Free, Vegan, Allergen-free fragrance, BPA Free
  • Excellent for extremely damaged, fragile hair 
  • Philip Pelusi proprietary Matrix Blend helps preserve hair color and hair strength
  • Philip’s Hydro-Charged Pelusi Ceramide Complex, Patent Pending strengthens, protects color
  • Green Tea and Fennel help protect hair color and hair’s tensile strength

How to Use:

  • Use every time the hair is shampooed
  • Shampoo hair, rinse thoroughly.  Spray X-treme onto clean, damp hair.  Approximately 4 – 12 mists depending on length and density
  • Top with a P2/Tela Instant or Deep conditioner to support texture and moisture needs, massage into hair/scalp
  • It is not necessary to comb through but can be only after Instant or Deep conditioner has been applied.  Wide tooth comb only.
  • Leave on 3 minutes or more under plastic cap.  X-treme reaches 95% absorption in 3 minutes.  Rinse well. 
  • Use before and/or after chemical services for best service results
Designer Joe @ SL applying X-treme!
Designer Joe @ SL applying X-treme!

The Philip Pelusi Chic Geek is a treasure trove of in-depth Philip Pelusi ingredient knowledge.  To see all Chic Geeks, go to…  Chic Geek (busystylist.com)

A Philip Pelusi Did You Know? ~ Timeless Bubble Pony

Posted on Posted in BuZZworthy

“I was asked by Modern Salon do a collection of unique dressy ponytails.  This was one of the looks along with others.  This one was selected by the editors to be featured on the front on the cover of Modern Salon Magazine in 1993.  I incorporated hair wefts into the natural ponytail to create an abundance of hair to achieve this bubble design”, shares Philip Pelusi

Hair & Photo by Philip Pelusi

Philip Pelusi products ~ P2 Honey & Hard Stuff, P2 Fluid Spray as a working spray to shape the hair, and P2 Industrial Spray as the final finishing spray

Did You Know? are fun facts and photos about how Philip got started in the industry, his salon journey, the history of his products, with more adventures on the horizon!  See ALL Did You Know? on Did You Know? – Busy Stylist

IBBT Update

Posted on Posted in Uncategorized

Hello Everyone,

Here are the standings for IBBT Treatments across all salons starting Tuesday October 10th after the Trend Introduction:

  • Fox Chapel: 224  (48 in last 7 days)
  • Siena: 165   (38 in last 7 days )
  • Block: 148  
  • Cranberry: 127
  • West:  92
  • Robinson: 85
  • Southland: 78
  • Blue Spruce: 38
  • Sq Hill: 31
  • South Side: 12

Top 10 Designers:

  • Maureen – Fox: 45
  • Madelyn – Siena: 43
  • Regina – Block:  36
  • Theresa – Siena & Joe (SL): 34
  • Andrea – West: 32
  • Mickaela – Block: 31
  • Carlena – Block: 30
  • Shelli – Siena & Charlie – Fox: 29

In one month, we created exactly 1000 treatments and added $15,000 to Designer productivity.

Congrats everyone!

John

Trend Alert ~ Bold Bright Blonde

Posted on Posted in Trend Alerts

Trend Alert ~ Bold Bright Blonde ~ by Nikki ~ Product Education Director

Blonde is always a classic hair color that really never goes out of style.  And this Fall and Winter season, two Bold, Bright, Blonde hues are on-trend!  The first, iconic blonde shades such as platinum are in style.  Think Marylin Monroe and Madonna’s Vogue era hair color.  The second, a creamy golden hue such as now worn by Model Bella Hadid.  These two flaxen hues can be worn separately or mixed together on the same head for a multi-tone look.

One commonality for most color-processed blondes can be minimized shine or dull, non-reflective hair.  And we want those trendy blonde color investments very reflective and eye catching.  So, along with a full Philip Pelusi product system, we recommend the addition of our newly reformulated P2 by Philip Pelusi BrilliantHair Smart Styling Treatment to all blonde take-home hair care regimens.  Simply mist onto any finished style for gleaming shine.  Additional P2 BrilliantHair can be uniquely misted onto wet thick, coarse hair for a silky-smooth blowout.

Now Silicone Free and Vegan, P2 by Philip Pelusi BrilliantHair is a must-have to give any blonde hair color glossy reflective shine.  It contains the latest revolutionary updates in shine creating, hydrating and heat protecting ingredients.  P2 BrilliantHair was originally formulated in an era when “Silicones” were not yet moving into the regulatory and marketing-adverse spotlight. 

Whereas this newly reformulated P2 BrilliantHair is a new Silicone-free formula that is both a “clean and compliant” product that conforms to current regulatory issues.  It also meets requirements for “clean” products and delivers a light-weight product, delivering the same product functionality everyone has come to know and love.  Because of this formula update we were able to include over-the-top heat styling, sun and anti-color fade protection.

P2 BrilliantHair now contains Tomato Fruit Extract with fortifying vitamins and minerals including Calcium, Iron, Magnesium, Phosphorus, Potassium, Zinc, Copper, Selenium, Vitamin B6, B12 and Folate (a form of Vitamin B9).  Tomato Fruit Extract is also rich in antioxidants Vitamins A, C and E that help protect hair strength and chemically and color treated hair.

Additionally, Organic Baobab Seed Oil hydrates, creates lustrous shine and provides heat protection and frizz reduction.  We choose the finest cold-pressed Organic Baobab Seed Oil, meaning it retains its nutritional value.  It is rich with Vitamin D3 and 5 Fatty Acids that nourish and moisturize hair and scalp without weighing down hair.

Our Hydro Charged Pelusi Ceramide Complex also joins the silicone-free P2 BrilliantHair ingredient listing for incredible color protection.  This universal-texture complex of plant derived ceramides mimics the ceramides (known as lipids) found between cuticle layers.  It helps seal each cuticle layer to each other and to the cortex helping seal in color molecules below.  This proprietary mixture strengthens, hydrates, helps protect color and creates shine.

Jojoba Oil joins the ingredient lineup, derived from the seeds of the Simmondsia chinensis plant.  It provides excellent healing and hydrating properties as well as providing heat protection, shine and detangling.

And we added the latest biotech-derived ingredient, Hemisqualane as a key source of antioxidants beneficial to hair color preservation plus moisture and increased shine.  Historically based on animal sources, this Silicone replacement is strictly vegan in that it is derived from by biotech from plant sources.

Aligning with today’s consumer ingredient wishes, Philip Pelusi formulas continue to reflect new consumer demands including being Sulfate Free, Paraben Free, Formaldehyde Free, Silicone Free, Phthalates Free, Mineral Oil Free, Synthetic Fragrance Free, Retinyl Palmitate Free, Coal Tar Free, Oxybenzone Free, Hydroquinone Free, Triclosan Free, Triclocarban Free, PEG-Free, Dioxane-Free, Synthetic Dyes Free, GMO Free, Silicone Free, Cruelty Free and never tested on animals.

To see all Philip Pelusi Trend Alerts, go to Trend Alerts (busystylist.com)

For more Tela Modern Hair Wear education go to Tela Virtual Product Classes (busystylist.com)