Enter the realm of Liquid IQ by viewing the NEW Tela Liquid IQ Video Educational! This easy to view 10-minute product educational hits all the high points of the incredibly effective, delicately balanced unique ingredients in these formulations.
The video includes how Liquid IQ works in the hair, how it benefits the hair, key ingredients, application, similarities and differences between the in-salon-only IQ Treatment and the at-home-use consumer friendly IQ Elixir and so much more. Take it all in for the first time or build on your existing knowledge about Liquid IQ.
image source canvapro
And Tela IQ is also now listed on the New Talent Virtual Product Class Checklist, now in the Shared Forms Folder or ask Nikki at the Office Resource Center to email you the Pdf!
For product questions, email Product Education Director Nikki B. For product questions and all info on product commissions on the IQ in-salon Pro Treatment and IQ at-home Elixir see Philip Pelusi President, John O’Neill.
image source canvapro
The Philip Pelusi Chic Geek is a treasure trove of in-depth Philip Pelusi ingredient knowledge. To see all Chic Geeks, go to… Chic Geek (busystylist.com)
Philip Pelusi…A Playground for Hair! More to come! Stay tuned! Want to watch it again? Or show a potential New Talent? It’s archived on Films by Philip Pelusi (busystylist.com)
Not sure which products to recommend to your Philip Pelusi Guests looking for more volume? Longer lasting volume? More texture? Easier styling? With shine and color protection?
Some styles are simply timeless and it seems the mustache is one of them! Today you will see mustaches popping up on sports stars to Hollywood stars like Zac Efron, Joe Jonas, and our very own Pittsburgh Pirate Pitcher Paul Skenes.
image source Paul Skenes sportsnet
Then there are the iconic mustache wearers such as actors Tom Selleck, Sam Elliot, and this timeless look worn by Mark Mallone, the Steelers Quarterback from 1980-1987. His stylist? None other than Philip Pelusi! And the stache is perfect fit!
Mark Malone 80’s Steelers Quarterback ~ Hair and Photo Philip Pelusi
Behind The Scenes…
Photo and lighting by Philip Pelusi
Volumetric Haircut and Design by Philip Pelusi
Hair color by Philip Pelusi
Philip Pelusi products P2 by Philip Pelusi Roots for Men Shampoo, Lite Conditioner and Texture Groom (both to groom the hair and mustache!)
BuZZworthy is fun facts and photos about how Philip got started in the industry, his salon journey, the history of his products, with more adventures on the horizon! See ALL BuZZworthy on BuZZworthy (busystylist.com)
One big consumer trend we’re seeing today is the love of new technologies such as AI, Alexa, Shopify, and even robots to assist in just about everything from creating a presentation in Canva, to face recognition security, to shopping online. Consumers, even when trepidatious, feel this makes everything faster, more efficient, and smarter. So it makes sense that today’s consumers are also demanding their hair care product and ingredient technology follow suit.
AI shopping image source medium
Now juxtapose this with one of Fall 2024’s biggest hair trends, Buttercream Blondes which when paired with a sleek styled bob and micro bangs harkens back to the 1990’s. At Philip Pelusi, we marry this 90’s rebirth with what we feel is our smarter hair care technology to date.
image source pinterest
Fall 2024’s Buttercream Blonde is a very light blonde but tonally much richer looking than a straight up double processed, violet based, cool blonde hair color. The gold undertones of a Buttercream Blonde almost spark and shimmer, reflecting and catching the light better for gleaming shine.
Photo and Hair Philip Pelusi and Design Team
The look is richer and glossy and we believe looks best when blown out smooth which is a perfect match to this season’s other hair trends. To help create this bright and shiny look we are again recommending smart products to do the work once left to topical styling products. We are applying our Tela Liquid IQ Elixir topped with our Tela Beauty Organics by Philip Pelusi Color Lock+ as the dynamic duo for color protection.
The aforementioned bond rebuilding chaperon emulsions mend broken or weak spots while reducing the impact of color and chemical treatments, heat styling, and environmental stressors making each strand stronger. These long-lasting effects contribute to the overall health and longevity of the hair with sustained improvement in shine, texture, and appearance.
Tela Liquid IQ uniquely creates a weightless protective barrier around the hair cuticle, making your hair more resistant to future damage and helping shield hair from UV rays and pollution. This barrier plus the bond rebuilding emulsions improve the exterior and internal integrity of the hair after treatment. Translation, longer lasting color service results that increases the value of this investment to today’s consumer.
Photo and Hair Philip Pelusi and Design Team
Photo and Hair Philip Pelusi and Design Team
To the ingredient mix, we also added our the proprietary Tela Hair Matrix Blend, Restoring and Regenerating Blends infused with antioxidants, anti-irritants, and nourishing superfruits. Natural wonders such as Matricaria, Asafetida, Sage, Horseradish, Grapeseed, Blackberry, Reishi Mushroom, Horsetail, Burdock and Pomegranate serves as Antioxidants, Ultra-Violet Ray Filters, Strengthening Proteins, and Weightless Moisturizers. These help protect the scalp and hair color and strength against harmful conditions plus they help fortify hair and scalp for optimal performance.
image source yelp
To learn more about the amazing hair technology in Tela Liquid IQ watch this short video…