TELA MAGIC PRODUCT AND BROCHURES COMING TO YOUR SALON IN A FEW WEEKS!
Like the name says Tela Magic Hair Transformer magically rejuvenates the texture and condition of your hair! Watch the 3-min video and open the pdf brochures below.
The Magic Salon Professional Spec Sheet will give you all the exciting product details including info about new ingredients such as Grape Leaf Extract and Pongamia Glabra Seed Oil.
This rejuvenating formula is a multidimensional styling and treatment product in one!
$54.00 for the most concentrated haircare product, it last approximately 3 months if used daily! So cost effective! Works well on wet or dry hair of any hair type, just adjust the amount you are using depending on texture, length, and density. Try it today and see and feel it work magic on your hair, and your guest’s hair too!
And stay tuned for “Tela Magic Transformative Ingredient” posts where we highlight each ingredient and ingredient blend in this transformative formula!
Brochures FYI… Philip said we have TONS of these incredible Consumer Brochures! So be sure to give one to EVERY GUEST that you discuss MAGIC with, those who purchase and those considering purchasing it!
Hair science on Tik Tok? OMG yaaasss! Check out this Tik Tokers discovery of how effective Hyaluronic Acid is at rejuvenating the condition of her hair! So amazing in that this smart gal is discovering today, with the use of a HA skincare product, something we at Philip Pelusi have known since 1984!
That’s the year Philip created our P2 Deep Hydrating Hair and Scalp Treatment and P2 Lite Leave In Conditioner! Both containing Hyaluronic Acid! Philip Pelusi was the very first to use this incredible skin care humectant in haircare, yup starting way back in 1984! Here’s the Tik Tok article link plus our info on how HA works in hair! Talk about a chic geek!! Love it!
Hyaluronic Acid is Mother Nature’s Moisturizing Powerhouse! Pronounced “hi-ah-lur-on-ic acid”, this incredible ingredient is no stranger to us here at Philip Pelusi! Let’s explore why this ingredient is so incredibly effective, how it works and its many benefits to the hair and scalp.
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Have you ever wondered why when a leaf falls off a tree in the fall it doesn’t turn brown and crispy instantly? Or have you ever walked past rose bushes a day or two after it rained to notice there is still water resting on those rose petals? This is Hyaluronic Acid in action! This moisture binding powerhouse is found in all of nature, in plant life, in our own bodies and even in a chicken’s comb! Of course, at Philip Pelusi, we only use plant derived sources to obtain the Hyaluronic Acid we use.
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Hyaluronic Acid is an incredible lubricant to our knees, elbows, eyes, and skin. When we are born, our bodies are at their highest production level of Hyaluronic Acid that’s why a baby’s skin is so plump and smooth. As we age, our body’s ability to produce HA naturally declines and that’s why aging skin is generally much drier than younger skin.
Hyaluronic Acid, which can hold up to 1,000 times its molecular weight in water, naturally draws and bind moisture to whatever surface it is on, thus the moist rose petals and soft and flexible leaves. That’s why it is so effective at trapping and binding moisture into the scalp and hair even in dry fall and winter weather where the dry air tries to pull moisture out of the hair, almost like a slow-motion blow-dryer! Hyaluronic Acid fights back by working to keep moisture in the hair. HA to the rescue!!
The Chic Geek by Nikki B. ~ Product Education Director
Why does P2 Xtreme contain a little bit of the finest water known as Triple Distilled Water? This formula needs that little bit of water to stay in solution and penetrate the hair most effectively. This is also why the hair must be damp for this totally unique product to penetrate effectively.
And FYI…the hair-effective ingredients in P2 Xtreme account for about 98% of the formula so the formula is extremely concentrated! And one last note…Triple Distilled Water is the finest and most expensive water, containing no icons, no chemicals, no minerals. This makes the formula more precise with great results!
The Chic Geek by Nikki B. ~ Product Education Director
Rocket Leaf, also known as Arugula, helps balance the Ph level of the scalp thus helping reduce oil secretions on oily scalps. It works along with the rest of the proprietary Philip Pelusi Rocket Ivy Blend of Rocket Leaf, Ivy, Whortleberry and Watercress in the P2 DeTox Shampoo Treatment to help keep the scalp cleaner longer.
The Chic Geek by Nikki B. ~ Product Education Director
Most folks think damaged hair is truly visible breakage, split ends, or a dull, dry, rough cuticle layer with faded color.
True, but ANY hair that is Color Treated, Chemically Treated, Heat Styled, Sun, Chlorine or Well Water Exposed and Hair longer than 1” has a compromised cuticle layer leaving the cortex and its protein, strength and color molecules in jeopardy for further damage unless protected with the right products….Philip Pelusi products!
P2 Xtreme Daily HaiRx, P2 RepairHair, P2 Deep, Tela Probiotic Hair Mask, Tela Healer, Tela Color Lock+ and many more!
The Chic Geek by Nikki B. ~ Product Education Director
Do Philip’s Gluten Free proteins, such as the Corn, Soy and Wheat in the P2 Xtreme and many other P2 products, work the same as non-gluten free proteins? Yes! They have the same incredible strengthening effects but with the gluten removed.
And all of Philip’s proteins go through the same Micro Emulsion Technology process to make them penetrate into the smallest, deepest damaged sites in the hair. This means stronger, shinier, better performing hair and longer lasting color! Great news!!
The Chic Geek by Nikki B. ~ Product Education Director
P2 by Philip Pelusi Xtreme Liquid Repair Spray does not need heat to penetrate the hair. Why?
Because this product’s strengthening plant protein microemulsion molecules are made super small through Micro Emulsion Technology so they slip right into the hair fiber.
100% penetration in 3 minutes max! But heat helps quicken and deepen this process!
The well-known phrase “less is more” is said to mean that “having just the essential things is better than having way too much of superfluous things and that this allows you to focus on what matters”. Well, this might be true when it comes to reflecting on what is most important in life but absolutely not true when it comes to building a hair care formula. Let’s explain.
Today, many haircare and skincare companies tout the idea that fewer ingredients somehow means a product formula is simpler and therefore more natural. They allude to the idea that products containing longer ingredient lists are somehow bad and full of chemicals or bad ingredients. That might be true of other product manufacturers but NOT true of products created by Philip Pelusi.
USDA Certified OrganicChinese Orchid
Less ingredients means simply that there are less ingredients in their formulas. And anything containing less ingredients is simply less expensive to make, period. Again, this is NOT how Philip makes his products. One prime example of how more is more at Philip Pelusi is the Tela Beauty Organics by Philip Pelusi Proprietary Blend of 35 USDA Certified Organic Ingredients.
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Wow, who else has a base blend of 35 ingredients?!?!Philip’s Tela 35 USDA Certified Organic Ingredient Blend is indeed a rare breed. Philip’s precision-made blend of 35 USDA (United States Department of Agriculture) Certified Organic antioxidants, anti-irritants, weightless moisturizers, strengthening proteins, super fruits, sun protection, and anti-color fade ingredients deliver optimum health and unprecedented anti-aging, healthy hair benefits. And is threaded throughout the entire Tela product line.
This magnificent blend not only amps up the fabulous results to the hair and scalp but also makes the formulas much more expensive to make. But Philip has always held a standard of a 100% commitment to quality. His formulas need to perform perfectly for his Stylists and Guests to get just the right results in the hair. Drumroll please! Here are those 35 ingredients…
In Part I we dove into the key ingredients in P2 Soft Wax. Now here is how the whole process comes together, combining these incredible ingredients while altering the physical properties of the hair during styling!
P2 Soft Wax is a heat activated product. It is applied to freshly shampooed and conditioned hair along with one other additional “modifying” product, which I will explain later. The product is worked in from the ends, the most fragile part of the hair, up to the roots. Then systematically working from the nap to the front hairline the hair is blown dry smooth, section by section, with a blow-dryer and brush with the airflow of the dryer always flowing downward.
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What happens here is the heat from the dryer melts the P2 Soft Wax down the hair shaft and with the help of the brush and the airflow’s downward direction, the cuticle is blown into a smooth formation, laying tight and sealed against the cortex of the hair. This translates into a smooth texture which feels silky and looks shiny. Meanwhile the Hyaluronic Acid moisture is deposited helping to ward off damage during styling and leaving the hair buoyant and full of life!
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Once that section is completely dry, not semidry, but fully dry, the cool shot on the dryer should be switched on and again with the brush and a downward airflow, the cuticle is sealed shut. The stylist or client should continue in this same manner throughout the hair until completed.
So, you can see, this process would not work without P2 Soft Wax, but the proper styling technique is also critical for success! Therefore, a proper styling lesson is essential if the guest will be duplicating their look at home. Stylist + product + proper technique = beautiful hair! With the proper products and a killer blowout technique, a flat iron is barely required if at all!
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Now, let’s explain the “modifying” product! P2 Soft Wax is for blow-drying smooth fine, medium or coarse hair of any density. P2 Soft Wax was never designed to be used alone unless it is as a demi-matte finish pomade on short, cropped cuts to groom and control thick textures.
So, to perfect your product mix to match the guest’s texture add one of the following products in the palm of your hand along with only a pea size to dime size of P2 Soft Wax, as it is extremely concentrated. Try P2 Fixative mixed with P2 Soft Wax on fine hair, mix with P2 Potion on medium texture and P2 Polish for coarse bulky textures! Or come up with your own winning combination!
One of the many reasons Philip Pelusi started creating hair products was his dissatisfaction with the choices of products on the marketplace. As a curly hair individual himself and stylist of all textures, he didn’t feel the products on the market met the texture needs of his coarse, curly or wavy clientele. He wanted to create smooth lustrous locks for clients desiring a smooth blowout look. So, he invented P2 by Philip Pelusi Soft Wax many moons ago.
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Philip created his first version of P2 Soft Wax in the 1970’s, light years ahead of its time. He has updated this formula several times over the decades to meet his up-to-the-minute technology credo. Also, around this same time in the 70’s, hair-drying equipment was moving away from the old-school hooded dryer to a new and wonderous way to dry your hair, the blow-dryer! So, Philip wanted to marry these two concepts, a guest using this newly invented blow-dryer along with a brush to style their hair with a revolutionary hair product to create the smooth texture while providing superior heat protection.
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So, enter the sleek science of P2 Soft Wax! Why science, you ask? Because P2 Soft Wax uses revolutionary ingredients along with the science of altering the physical properties of the hair to create soft, silky hair fabric. But how? Two of the key ingredients in this creamy conditioning balm are Hyaluronic Acid and Emulsifying Wax USP and wow do these two ingredients create a powerful combo for smooth hydrated hair.
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Hyaluronic Acid is a powerhouse skincare humectant with Philip being the first in the hair industry to use this in haircare products. It is deposited into the hair fiber replenishing moisture lost through chemicals, color, heat styling and longer, and by default, older hair. This added moisture makes hair look and feel lustrous and perform better as well as provides heat protection. Next, he added Emulsifying Wax USP, a shampoo soluble, no buildup heat protector and cuticle smoother. USP meaning it is a top-shelf pharmaceutical grade level ingredient, the absolute best in its class.
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Stay tuned! Next, in Part II, we’ll look at how the whole P2 Soft Wax process comes together, how these incredible ingredients work hand in hand with altering the physical properties of the hair during styling!
