Trend Alert ~ The Big Bang ~ by Nikki ~ Product Education Director
Fringe is in! Everything from short, chopped, pixie cut bangs harkening back to Audrey Hepburn’s iconic look. To boxed-off, straight across bangs channeling Uma Thurman as Mia Wallace. And 70’s butterfly bangs and curtain bangs, pop culturally also known as McDonald’s bangs. These ‘golden arches’ and other creative fringe options help frame the face and set off the entire look of the haircut. And fringe has become the focal point of the other hot hair trends for this season.
Texture and density play a big role in styling fringe. And often the texture of the front hairline can differ from the rest of the hair with some guests dealing with either too much or too little volume in the fringe area. And for guests dealing with aging hair, wiry gray also brings a new challenge to texture.
So, to help our guests with styling, we recommend a couple texture management solutions, our P2 by Philip Pelusi Increase Smart Styling Treatment and P2 by Philip Pelusi Decrease Smart Styling Treatment. As their names express, P2 Decrease reduces volume, frizz and weightlessly smooths while P2 Increase adds intense structure, body and texture. And they work like no other products on the marketplace.
P2 Increase and P2 Decrease are totally unique in that they augment hair’s texture from inside the hair strand instead of the outside. They contain ingredients that are designed to penetrate, rather than just coat the hair shaft. Each contain one of our revolutionary plant derived Philip Pelusi Propriety Microemulsions uniquely designed to enhance or reduce the desired texture. Microemulsions are characterized by extremely fine emulsified droplets that penetrate the hair strand and work from the inside of the hair fiber whereas traditional styling grooms that primarily coat its surface. Hair feels light, airy, and natural while changing how hair acts and styles. Our science adds what Nature forgot!
These deep penetrating leave-in treatments are weightless, strengthening and hydrating boosting hair’s condition with each use. And they contain UV absorbers and antioxidants that add lasting protection to any type of hair, whether virgin or damaged hair. Apply only a dime to nickel size of P2 Increase or a few mists of P2 Decrease to wet or damp freshly shampooed and conditioned hair prior to any other styling product. This allows for best absorption. Use these as standalone products if enough to achieve the style or layer with an additional Philip Pelusi product if more texture control is needed. Heat activated for best results, but hair can be airdried as well.
To see how Miranda @ RTM creates the featured Philip Pelusi Gothic Nuevo Haircut, go to https://playgroundforhair.com/the-philip-pelusi-gothic-nuvo-haircut/
To see all Philip Pelusi Trend Alerts, go to Trend Alerts (busystylist.com)
For more Tela Modern Hair Wear education go to Tela Virtual Product Classes (busystylist.com)