Trend Alert ~ Cashmere Blonde

Trend Alert ~ Cashmere Blonde ~ by Nikki ~ Product Education Director

Fall temperatures bring a mix of warm and cool and so does one of this season’s most popular hair color trends, Cashmere Blonde! Think warm buttery vanilla hues mixed with icy cool shimmering tones. Colorations should be in varying depths to give the hair lots of dimension. And most importantly hair needs to have the luxe look of cashmere, high-end, glossy and healthy looking!

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For all color investments, in addition to a full Philip Pelusi product system, we also recommend our Tela Beauty Organics by Philip Pelusi Color Lock+. Think of it as a color insurance policy. Apply to the hair both in the actual color formula for the service but also as part of the guests at home regular conditioning regimen by mixing it into their Philip Pelusi deep or instant conditioner.

Tela Color Lock+ contains a totally unique set of ingredients with its cornerstone our Tela Fiber Restore Pelusi Plex. This proprietary blend works like no other color protectant on the marketplace. Healthy, non-chemically or non-color treated hair has a natural shield around it that protects hair from fadage, moisture loss and to some degree heat damage. But once hair has been chemically or color treated, this shield breaks down.

This weakened hair cuticle cannot block damaging stressors such as heat, UV light, aging and the environment. This allows the internal hair structure to be compromised, leaving internal bonds, or links, to be further broken or damaged. This also means hair looks and performs like compromised or damaged hair. It loses luster, color molecules, feels rough and dry, and does not style well.

Fiber Restore Pelusi Plex helps restore this shield as it strengthens hair’s internal structure up to three times more than that of untreated hair. Its small molecular structure is designed to penetrate deeply into the cortex creating new bonds that help strengthen, enhancing shine and performance similar to levels in virgin hair. Not permanently, nothing can do that, but with repeated use Tela Color Lock+ creates an environment for the hair to act, look and perform like healthy hair.

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Fiber Restore Pelusi Plex acts to buffer the oxidative residues left behind after of the hair color application meaning there is less damage during processing. And since water is the #1 color fader, Fiber Restore Pelusi Plex also helps protect color treated hair from surfactant or water stripping, significantly reduces leakage of color molecules during and after shampooing.

Check out these Cashmere Blonde creations by these incredible Philip Pelusi Designers!